The Mediterranean is the most visited tourist destination in the world. It is the world’s oldest and largest tourist area, receiving around 200 million national and international visitors every year.
It accounts for a quarter of the world’s hotel capacity, 30% of global tourism receipts and 40% of international arrivals. The excellent health of world tourism is mainly due to Mediterranean destinations. Described by the UNWTO as the “engine of growth”, they have all seen strong growth. The countries of the Mediterranean are experiencing strong growth, estimated at over 15%.
The Forum aims to be a meeting place for decision-makers, players and stakeholders in Mediterranean tourism. The 10th edition of the Forum, to be held in Fez, will aim to: